iPhone 5

Everyone knows I love my phones. I was a non-techie, non-geek, money saver, penny pincher till I got the Nokia N70. Since then my phone became my personal friend in my pocket, and I have upgraded phones almost once a year, sometimes more!

And I was a die-hard Nokia fan for the ease of use and familiarity as I went from one model to another, knowing the basic features would stay stable. But that very familiarity was the downfall as far as I was concerned - a brand new phone stopped feeling new because everything was still in the same place an worked exactly the same way as before. Of course the arrival of touch killed Nokia, but I did use a HTC diamond and go back to a Nokia.

My point here? I love Apple iPhones. I am a real fan. I even used an android Samsung Galaxy, and really appreciate features like easy copy/paste and big screens and awesome cameras. But if I have a choice and the money (and thanks to my dad I do), I would use iPhone as the primary phone, and the android as a second phone.

Continuing the point? I really love iPhones. And with having dropped my iPhone 4 in water and made it unusable, and using an iPhone 3GS right now, I will buy an iPhone 5 at some point. But if what people are saying is true and Apple hasn't done much to the overall features in the phone - and my iOS6 on 3GS says it hasn't - getting a hype up about the next iPhone - 5S or 6 or whatever - is going to be damn difficult for Apple. They don't have the lead anymore, or if they do, it's very short. They need to innovate big. They set high expectations, now they have to live up to being THAT company that makes THAT phone.

And hurry up. I love iPhones. I felt very guilty when I gave up Nokia. Don't make me go through that again.